Store Design Guidelines
Aesop
Strategy, Design

Aesop formulates skin, hair and body products of the finest quality. Aesop stores and their interiors have always been designed by architects of distinction and have been treated as serious projects engineered to communicate and interact with their customers.

U-P was responsible for the strategic development and design of Aesop’s Store Design Guidelines document. The document provides the key lessons and non-negotiables necessary to ensure the proper functioning and aesthetic sensibilities of Aesop stores around the globe. The design articulately communicates the objectives and aesthetic principles of Aesop, serving as a tool to inspire and educate Aesop architects.

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Melbourne, 33 Peel Street
Collingwood 3066

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mail@u-p.co
+61 433 151 048