I Am the City
By Paul Marcus Fuog
Their brief for us was to develop a workshop that facilitated the creation of ideas and work based on the students relationship to a city (real or imagined).
Randy’s Donuts, Inglewood
Our workshop was designed to be a momentary study of Inglewood (where Otis is situated) through its parts and people. The working process of the workshop was drawn from the Field Experiments method of observation, play, making, communication and presentation.
Students were required to explore the streets of Inglewood. Observation of their surrounding environment and everyday Inglewood life was the method of design research and the springboard for creation. Students were required to document aspects of interest through all modes available including sound recordings, video recordings, collection of ephemera, photography, sketching. They shared their findings with each other via flash presentations discussing how their observations told a story of Inglewood; its people, culture, history, industry and geography.
Using these observations as a catalyst, students were then required to create a souvenir–a small one-off memento of Inglewood. The souvenir did not necessarily need to be a newly made object, it could be a collected or appropriated item. The idea was to challenge the traditional notion of the souvenir and present a new opportunity for what a souvenir could be–exploring how objects can be embedded with a place and narrative.
The project culminated in a pop-up souvenir store. Students were required to conceptualize, design and build a presentation format to display their souvenirs. They needed to think about the full experience including branding, signage and communications. On the final day their souvenirs were installed and the shop was temporarily opened.
The workshop encouraged students to use design and making as a tool for understanding people and place. A key goal was to tell stories and narratives through objects, using them as a way of understanding our surrounding environment.